Recruitment agency specializing in marketing roles

Marketing roles are evolving at speed.

Digital transformation, the multiplication of channels, the growth of data, changing customer behavior, AI, and new distribution models mean that companies are looking for professionals who can combine strategic vision, customer understanding, and business performance.

For more than 15 years, Mushroom has supported companies in recruiting marketing executives, managers, and specialists.

Our approach combines functional expertise, direct search, and a detailed understanding of organizations.

Marketing profiles we recruit

We recruit, among others:

• Marketing Director
• Chief Marketing Officer – CMO
• Marketing & Communications Director
• Offer / Proposition Director
• Customer Experience Director
• Brand Director
• Marketing Manager
• Strategic Marketing Manager
• Operational Marketing Manager
• CRM Manager
• Acquisition Manager
• Loyalty Manager
• Customer Experience Manager
• Research / Insights Manager
• Trade Marketing Manager
• Activation Manager
• Digital Marketing Manager
• Product Marketing Manager
• Marketing Project Manager

We also recruit profiles combining several areas of expertise: marketing and digital, marketing and sales, customer experience and innovation, offer strategy and business development.

Roles are becoming increasingly hybrid

The boundaries between marketing, digital, communications, and sales have become far more porous.

A company may initially be looking for a Marketing Director when the underlying need is actually focused on:

• offer transformation;
• customer experience;
• business development;
• customer insight;
• brand strategy;
• acquisition;
• omnichannel;
• digital transformation.

Our first step is therefore to clarify the role expected before defining the profile.

Our recruitment method

Understand the business context

We analyze:

• the business model;
• growth challenges;
• the company’s positioning;
• the existing marketing organization;
• interactions with sales, communications, and digital teams;
• upcoming transformations.

Define success criteria

We translate these challenges into the skills and behaviors expected from the person in role.

Depending on the position, this may include:

• strategic vision;
• customer orientation;
• data fluency;
• ability to lead transformation;
• management of multidisciplinary teams;
• commercial awareness;
• ability to influence Executive Management;
• performance mindset.

Identify and approach candidates

We combine direct search, targeted sourcing, our network, and our knowledge of the marketing ecosystem.

Assess the ability to succeed in your environment

Two candidates with similar backgrounds may have very different chances of success depending on the culture, maturity, and structure of the organization.

Our assessment therefore considers both the career path and the context in which it was built.

Marketing recruitment and organizational transformation

Marketing recruitment often takes place during a transformation: creation of a marketing function, convergence of marketing and communications, development of a new offer, transition toward a customer-centric organization, or strategic repositioning.

In such situations, Mushroom can also work on the organization itself:

• clarification of roles;
• capability assessment;
• design of a target organization;
• allocation of responsibilities;
• definition of roles to create or evolve.

Recruitment then becomes the consequence of a broader organizational design process.

Long-standing expertise across Marketing, Communications and Digital

One of our strengths is our understanding of the bridges between different functions.

We can therefore identify profiles able to operate across several worlds:

• marketing / communications
• marketing / digital
• marketing / sales
• marketing / customer experience
• marketing / innovation

This cross-functional perspective is particularly valuable for organizations evolving quickly.